[ RadSafe ] Communicating with the public and the press

[Jerry Cohen]

"Low levels of ionizing radiation are not hazardous, not dangerous,
 and not a threat! "

Otto,
    Of course, your statement (above) is technically correct.
BUT, how can such a statement be justified in a world where
regulators are requiring expenditure of immense amounts of
money and effort to avoid miniscule levels of radiation
exposure?

Jerry Cohen
>

----- Original Message ----- 
From: "Otto G. Raabe" <ograabe at ucdavis.edu>
To: <radsafe at radlab.nl>
Sent: Monday, August 18, 2008 1:08 PM
Subject: [ RadSafe ] Communicating with the public and the press


> August  18, 2008
>
> When speaking with the public, Congress, or the press, there are two 
> four-letter words that we should carefully avoid: "RISK" and "DOSE".
>
> To the public these words mean and imply very different negative ideas 
> than what we intend. We can substitute "CHANCE" and "LEVELS" to replace 
> them.
>
> This is the "risk communication" message we need to deliver:
>
> "Low levels of ionizing radiation are not hazardous, not dangerous, and 
> not a threat! "
>
> Otto
>
>
>
> **********************************************
> Prof. Otto G. Raabe, Ph.D., CHP
> Center for Health & the Environment
> University of California
> One Shields Avenue
> Davis, CA 95616
> E-Mail: ograabe at ucdavis.edu
> Phone: (530) 752-7754   FAX: (530) 758-6140
> *********************************************** 
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