Re: Advertisement received

["Sandy Perle" <sandyfl@earthlink.net>]

Hi Susan:

> I wonder how the consumer can test the effectiveness of these stickers? 
> Oh well, maybe they work via the famous "placebo" effect [oh yeah, I've
> heard of that!].

The proof is in the pudding. When there are no observable effects 
using the sticker, the conclusion is that it did in fact prevent 99% 
of electromagnetic waves. There's a good foundation for this 
methodology, although not scientific. Remember how the Federal 
Reserve took credit for maintaining a very low inflation rate by 
constantly raising the fed funds rate, several years ago? Inflation 
was low, so their policies obviously worked. Right? Of course there 
are those, such as myself, and more knowledgeable financial experts, 
who said that there was no inflation concernes in the first place. 

The advertisement plays on these same fears, and will undoubtedly use 
the same conclusion methodology, and sell even more stickers! Be the 
first on your block to purchase one!

------------------------------------------------------------------------
Sandy Perle					Tel:(714) 545-0100 / (800) 548-5100   				    	
Director, Technical				Extension 2306 				     	
ICN Worldwide Dosimetry Division		Fax:(714) 668-3149 	                   		    
ICN Biomedicals, Inc.				E-Mail: sandyfl@earthlink.net 				                           
ICN Plaza, 3300 Hyland Avenue  		E-Mail: sperle@icnpharm.com          	          
Costa Mesa, CA 92626

Personal Website:  http://www.geocities.com/scperle
ICN Worldwide Dosimetry Website: http://www.dosimetry.com

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